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RE: [Asrg] 2.a.1. Spam Measurements - Spam Response Effectivness (was: 2.a.1. Spam Measurements - Data - Unsubscribe)

2003-08-09 01:27:46

While everyone's input is interesting, these data points are not truly
meaningful.
A sound measurement study is needed to provide meaningful insight here.

There have been some efforts on that path in the past:

http://www.simplyquick.com/privacy.html#3
http://www.infoworld.com/article/03/03/21/12ebsecret_1.html
The FTC did a study on this also, but I can't find the link right now.

My view is that this is directed related to the thread about the analysis of
the effectiveness spam response techniques. That thread focused on
responding with SMTP error codes. This thread speaks about responding with a
unsubscribe request. Peter, can you incorporate this into the analysis plan
that you are putting together? From there we can determine an appropriate
methodology for collecting this data.

-----Original Message-----
From: Shaun Bryant [mailto:sbryant(_at_)ThePit(_dot_)org] 
Sent: Friday, August 08, 2003 8:58 PM
To: 'asrg(_at_)ietf(_dot_)org'
Subject: RE: [Asrg] 2.a.1. Spam Measurements - Data - Unsubscribe


From the tests that I have done with various honey-pot 
accounts I have seen a great increase in the amount of spam 
that the account receives when I "unsubscribed". I believe it 
depends a lot on the type of spam you are using in your test. 
Was the spam mostly bulk, or was it semi-solicited? Where the 
e-mails originated from somewhere the account you where 
testing with gave the address out to that may have "shared" 
it with other organizations? 

Shaun  

-----Original Message-----
From: C Wegrzyn [mailto:wegrzyn(_at_)garbagedump(_dot_)com]
Sent: Friday, August 08, 2003 3:54 PM
To: Yakov Shafranovich
Cc: asrg(_at_)ietf(_dot_)org
Subject: Re: [Asrg] 2.a.1. Spam Measurements - Data - Unsubscribe

 From what I've heard about the unsubscribe issue is that once you 
"try" to unsubscribe they actually know there is active 
account. There 
is a spammer in Burlington MA that uses this technique to 
build email 
lists. I also understand they will send out "free things" types of 
emails to get you to come to the site.

Chuck Wegrzyn


Yakov Shafranovich wrote:
After trying to do unsubscribe from every spam that I got in a 
poisoned account, I came with some interesting observations. Of 
course there is not enough data to make this 
statistically correct 
but the empirical observations are interesting.

 From all the spams that were received in this account in 
the last 2 
days, most seem to come from four specific sources. All these 
sources had unsubscribe pages. When I tried to 
unsubscribe twice, I 
got a warning that the address has already been removed. I tried 
doing this a day apart, it still worked. You can see for yourself 
at:

http://www.med21sx.com/a.html

What I am getting from this is that these four specific spammers 
maintain "remove" lists. One possible reason for them to 
do so, is 
that sending spam to people that do not want it anymore, will not 
provide spammers with any possibility of extra revenue, 
and may hurt 
them in the long run because those people if still receiving the 
spam, will report the spammers. Of course, the other 
reason could be 
that its all a ploy or a verify operation.

In any case, we need more data on this and preferably a 
large-scale
study.

Yakov



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Yakov Shafranovich / <research(_at_)solidmatrix(_dot_)com>
SolidMatrix Research, a division of SolidMatrix Technologies, Inc.

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"One who watches the wind will never sow, and one who 
keeps his eyes 
on the clouds will never reap" (Ecclesiastes 11:4)

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