[Subject changed as per posting guidelines. Mod.]
Justin Mason wrote:
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Dennis Gearon writes:
Steve Schear wrote:
Moreover, some companies have allowed the e-mail addresses of their
own customers, either deliberately or inadvertently, to fall into the
hands of list peddlers who in turn sell them to e-mail marketers of
all stripes. Sometimes, the lists are stolen from corporate owners by
employees or vendors looking to make a quick profit. But in many
cases, the big companies are deliberately buying and selling access to
names, relying on privacy policies often hard to find on their
sites that they say permit such actions.
"White-collar spam" is how Nick Usborne, a newsletter writer and
Internet marketing consultant, refers to this phenomenon.
"When a responsible company," Mr. Usborne said, "gets someone to sign
up for a newsletter and says, now that we have their e-mail address
let's make more money off it and send them e-mail they didn't ask for,
that's white-collar spam."
A conset framework with a separate 'lock' for each person given the
email address, would stop that. Just turn off that lock.
And in legal terms, European-style data privacy laws would also
restrict the resale of address information.
- --j.
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