Please dont laugh at my recipe, help needed

I have a rather cumbersome recipe that I know is very very
poor in its construction.  I'd like to know what kind of
shortcut I can do to make it a better regular expression.

Please dont laugh - I know it is bad  :-)

:0
* ((^From:.*virtual.co.il)|\
  (^Reply.To:.*stretcher.com)|\
  (^Reply.To:.*shabbatshalom)|\
  (^From:.*yafbatya)|\
  (^From:.*BonusMail)|\
  (^Errors-To:.*netcenter-news)|\
  (^from:.*alesis1)|\
  (^From:.*discgolfer)|\
  (^From:.*wildershow)|\
  (^From:.*onelist.com)|\
  (^From:.*discsports)|\
  (^From:.*316csi.com))
{
  :0 c
  !me(_at_)popmailer(_dot_)(_dot_)(_dot_)(_dot_)
      
  :0
  | cat > /dev/null; rsh mymachine /home/me/bin/playit -v30 
/home/me/bin/youvegotmail.au
}