Re: FTC: we need sender authentication before "Do Not Spam" can work

On Wed, Jun 16, 2004 at 09:16:10PM -0400, John Glube wrote:
> My concern is this. To many people, the Internet
> is a low cost way of getting into business. I am
> talking about running simple honest businesses.
> These people are not associated with the DMA or
> any other large marketing organization. 
>
> Just ordinary folks, who want to make a better
> life for themselves and in doing so are prepared
> to follow some basic rules. No sending of UBE. No
> marketing of illegitimate or illegal businesses.
> Run a clean business. Give good service for good
> value. 
>
> Presumably it is not the intention of seeing
> these folks shut out of the market place as we
> move from an open e-mail system to a closed
> e-mail system, or am I mistaken?
If you're doing bulk email for marketing, there's always someone getting
pissed of because they didn't ask for your bulk email. Maybe some friend
(or enemy?) signed you up somewhere, maybe you opted in somewhere not
knowing that that opt-in meant you opt-in to several different bulk
emailers. 

If spam can be halted, i'll accept the few 'legitemite' bulk emailers
that also won't be able to deliver their crap to me. 

Besides, there are no rules for bulk email marketing that exclude that
people will not be happy with your bulk email. One way or other, you'll
always end up being blamed for sending spam. The best thing is simply
not to send out bulk email.

Koen

-- 
K.F.J. Martens, Sonologic, http://www.sonologic.nl/
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